Privacy Policy

1. Who we are

Selah ("we", "us", "our") operates the Selah mobile application and website at selahapp.com. We are based in the United Kingdom. Contact us at hello@selahapp.com.

2. What information we collect

• Account information: Email address, display name, and optionally a profile picture when you create an account.
• App usage data: Breathing sessions completed, techniques used, session duration, streak data, and course progress. This is used solely to power your progress dashboard.
• Wellness survey responses: Anonymous by default. Responses are stored as aggregated data and not linked to individual users unless you explicitly opt in.
• Psychology profile: Completed voluntarily during onboarding. Stored securely. Only visible to organisation admins with your explicit, revocable consent.
• Organisation data: If you join an organisation via a code, we store your org membership and role.
• Usage analytics: We use anonymous analytics to understand how the app is used and improve it. We do not use third-party advertising analytics.

3. How we use your information

• To provide and improve the app and website
• To personalise your Guru Ji AI advisor experience
• To enable organisation features (SYNC, wellness surveys, admin hub) for applicable users
• To send account-related emails (OTP, welcome, notifications you have opted into)
• To send our newsletter if you have subscribed (you can unsubscribe at any time)
• To comply with legal obligations

4. Data sharing

We do not sell your personal data. We share data with:

• Supabase: Our database provider, hosting data in the EU. Data Processing Agreement in place.
• Anthropic: Guru Ji AI conversations are processed via the Anthropic API. Conversations are not used for training data.
• Resend: Used to send transactional emails. They do not process personal data beyond email delivery.
• Your organisation admin: If you are an organisation member, your admin can see your app usage and wellness survey data per the terms you agreed to when joining.

5. Your rights

Under UK GDPR you have the right to: access your data · correct inaccurate data · delete your data · restrict processing · data portability · object to processing · not be subject to automated decision-making.

To exercise any of these rights, email us at hello@selahapp.com or use the account deletion option in the app (Settings → Account → Delete Account).

6. Data retention

We retain your data for as long as your account is active. If you delete your account, we permanently delete your data within 30 days. Anonymous analytics data may be retained in aggregated form indefinitely.

7. Cookies

Our website uses essential cookies for authentication (Supabase session cookies) and optional analytics cookies. You can control cookie preferences through your browser settings. We do not use advertising or tracking cookies.

8. Children

Selah is not directed at children under 13. We do not knowingly collect data from children under 13. If you believe a child has provided us with personal information, please contact us.

9. Changes to this policy

We may update this policy from time to time. We will notify you of significant changes via email or in-app notification. The date at the top of this page reflects the most recent update.

10. Contact

Questions about this policy? Email us at hello@selahapp.com.